7 Mistakes To Avoid On A Visit

Recruiting visits matter. Here are 7 common mistakes players and parents make.

Don't Transfer

Common Mistakes Every Transfer Makes

What’s a GPA, anyway?

How to (and not to) post your grades on X

The Real ROI Of College

When you pay for college, you are buying “future money” (sorta)

Most Of Recruiting Is About Appearing To Be Recruited

Why recruiting in 2025 is largely performative (but then again, it always has been)

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You Need a Watchable Highlight Tape. Here’s Exactly How.

2-3 minutes. Starts with your best play. Clean. Watchable. Coach-ready.

The Reality Gap: Why Most Football Recruiting Dreams Fail (And How to Close It)

Why high school players round up, college coaches round down, and the perceptual mismatch drives recruiting heartbreak

Make College Concrete

For years, we tell high‐achieving scholar athletes to prepare for a place they’ve never lived, with people they’ve never met, doing work they’ve never done.

Pro or Amateur → Your Choice

Pro's see a problem coming down the tracks and do something about it. Amateurs don't.

Your Expectations Are The Problem

Why moving on from "D1 or Bust" is so difficult

Be Great Now. Recruiting Will Follow

Recruiting is a paradox. The more you worry about it, the more difficult it becomes.

The Cold-Warm-Hot Recruiting Matrix

How to Cut the Fluff, Triple Down on Real Interest, and Land Your Perfect Fit Without Banking on Miracles

The Rudy Myth

We love the story of Rudy because it's not true.

Projecting Potential

How To Get Recruited Without An X Account in 2025A few thoughts:

Things I learned about recruiting, coaching and other stuff this week

What They’d Do Differently

The College Conversation Needs To Start Sooner For Recruited Student-Athletes

Take college from a concept to something concrete; Get boots on the ground; Get your kid's wheels turning while there's still time to make academic, athletic course corrections in their HS careers

The Recruiting Valley of “Meh”

Recruiting - A Ladder That Only Gets Taller

How To Sell Yourself Without Being "Salesy" In A Sports World That Values Humility

The biggest skill you can take away from recruiting is learning how to toot your own horn, tactfully.

The hidden truth about recruiting "success" stories

Why it's about more than just hard work.

Likes Ain’t Offers

3 Things Junior Days Can & Can’t Do For Your Recruiting

How To Tell What A Coach Actually Means

Recruiting shows us starkly that two people can hear the same thing and come to totally different conclusions.